Sachin launches clothing brand
Cricket legent Sachin Tendulkar lanched his premium menswear and assessories brand in Mumbai.
About his brand True Blue, Sachin said, “In the last 24 years if I wasn’t in whites on the field, I was in blues. Blue happens to be my favourite colour as well. So I thought, I might as well take that off the field and share that with people who have supported me for so many years and give them the opportunity to wear something which is of my taste, what I like.”
Sachin has launched True Blue in association with Arvind Fashion Brands. They also announced the launch of a store in Mumbai and plan to open 25-30 stores and aim to get a turnover of Rs.200 crores in the next five years.